Rush to stock up on recreational marijuana may lead to lower sales now

  • Despite a couple of temporary sales spikes in recent weeks, adult-use cannabis sales in California, Colorado and Washington state are all suffering from the economic fallout surrounding the coronavirus pandemic.
  • The latest drops underscore that the coronavirus pandemic has thrust the cannabis industry into uncharted waters, including the growing likelihood of a painful recession .
  • As with any retail sector, Fonseca said, there is a J curve in the cannabis industry in which an initial loss is followed by exponential growth, as the data has shown in recent weeks.

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